A survey by the Polish research group PMR (www.pmrpublications.com) indicates that Ukraine`s pharmaceutical market will witness a growth by up to 25% per year to reach a value of USD 5.7 bln in 2010. The survey was published on mid. October.
Indeed, over the last five years, the country's drug market has demonstrated stable growth of between 25% and 30% per year. In 1H2008 alone, it even registered a whopping increase of 42% in annual terms to USD 1.6 bln, compared to USD 2.6 bln for the entire year of 2007.
Currently, Ukraine's drug market ranks second, after Russia, in value terms among the countries of the CIS. Its growth hinged on the country's WTO membership since early 2008 and the implementation of a reliable drug reimbursement scheme and obligatory medical insurance.
PMR analyst Monika Stefanczyk underlines that despite various obstacles to pharmaceutical companies on the Ukrainian market – i.e. low drug consumption, outdated healthcare system, bureaucracy, and an unstable political situation – the outlook on the country's drug market development is positive. This market is seen to be of great growth potential, since it is relatively small despite a sizeable population (46 mln), compared with Poland which has fewer (38 mln) inhabitants but three times more pharmaceutical sales than Ukraine in 2007.
It is anticipated that recent trends on the international pharmaceutical market will influence Ukraine, with world producers now under pressure over low generics’ prices, and especially those produced by Indian competitors. On the other hand, Indian manufacturers have become concerned about competition from their European and Chinese peers, which in turn may lead to heightened interest on the part of foreign companies in Ukraine and other CIS pharmaceutical markets.
Our view: We see that the common pharmaceutical market trends provided by Stefanczyk matches reality, however the actual numbers are a bit overestimated. The understanding of the market size in 2007 provided by different consulting agencies like RMBC and Business&Credit varies deeply. Market size varies from USD 2.06 to 2.6 bln. Consulting agencies have different methodologies on how to value the market. We believe that the actual 2007 market size was USD 2.2 bln, while the 1H2008 results constitute USD 1.35-1.40 bln. We expect the 2010 market size to be about USD 4 bln.
The market grew 21% CAGR between 2004 and 2007 and increased by 42% YoY in 1H2008. On the other hand, such significant growth was driven by different factors, with some of them, such as inflation or currency instability, not contributing to the real value of the market. In volume terms, the market grew only by 5-7% to 680 thsd units in 1H2008.
The key real factors driving the pharmaceutical market are increased government spending, the country’s aging population, and low level of per capita consumption. The share of the hospital segment increased from 13% to 17% in 1H2008. Ukraine’s per capita level of consumption (USD 48 in 2007) is far lower that witnessed in Eastern Europe, which constitutes USD 200-250 on average.
The tough competition forces European and Asian drug manufacturers to expand into new underdeveloped markets with high growth potential, as is described above. We see that Ukrainian pharmaceutical market, in addition to the assets of local drugs manufacturers, are far more attractive considering long-term development strategies. CIS markets remain critical for long-term growth. We expect that interest in Ukrainian assets will continue to grow, which will lead to the number of M&A deals, especially after the implementation of GMP standards. Small producers lacking financial resources to complete modernization will be forced to leave the market or to sell their assets to international pharma companies.
The top 5 largest domestic producers – Kyivmedpreparat [KMED UZ, BUY], Farmak [FARM UZ, HOLD], Darnitsa [4SI1 GR, SELL], the Zdorovie Group, and the Borschahovskiy Chemical-Pharmaceutical Plant – are already almost GMP compliant. They are trying to warm interest towards their assets through the early implementation GMP standards. Market prices for pharmaceutical assets are not yet formed; however we see the first steps towards the Ukrainian pharma market’s restructurization. The Borschahovskiy Chemical Pharmaceutical Plant is one of the largest drug manufacturers, with a 2.09% market share in value terms and 4.3% in volume terms, is currently offering investors the opportunity to buy a major 69% stake in its company for USD 144 mln. The largest producers understand that their assets are very valuable in the eyes of foreign competitors in this attractive and fast growing pharma market.
Also see Sokrat’s news “Pharma Imports Rise 45.6% for Jan-Sep: NEGATIVE” from yesterday’s daily. To gain an overall better understanding of the pharmaceutical market in Ukraine, see our 42-page report report “Ukrainian Pharmaceuticals: A forward look at GMP implementation” of October 23, 2008.